The 2024 Гонконгская международная выставка печати и упаковки успешно прошла в мае. Ярмарка в этом году достигла рекордного масштаба, занимающие выставочную площадь более 25,000 квадратные метры. Это привлекло более 550 экспоненты из регионов и стран, включая материковый Китай, Гонконг Китай, Индия, и Малайзия, и получил более 60,000 professional buyers from 128 countries and regions worldwide. As a company deeply engaged in the packaging field, RISUN-PRINT participated in the fair with a full range of customized packaging solutions and gained extensive attention relying on its innovative designs and technical strength.
At the fair, the high-end customized gift box series highlighted by RISUN-PRINT became the focus. This series adopted environmentally friendly recycled paper as the base material, simulated genuine leather texture through the micro-embossing process, and incorporated a magnetic folding structure, achieving a dual breakthrough in “luxurious texture + low-carbon environmental protection”. Among the more than 300 merchants received on-site, над 40% reached preliminary cooperation intentions, with customers from Southeast Asia showing particularly prominent demand for customized food-grade packaging boxes. For customers in the luxury goods industry, RISUN-PRINT demonstrated a combined solution of laser engraving process and gold stamping technology, which successfully addressed the balance between anti-counterfeiting and aesthetics of high-end packaging and was recognized by a number of jewelry brands.
In terms of technological innovation, the digital proofing system exhibited by RISUN-PRINT sparked heated discussions in the industry. This system enables 3D real-time preview of packaging box design schemes, shortening the traditional proofing cycle from 7 days to 48 hours and significantly improving customization efficiency. At the industry forum held during the fair, the Technical Director of RISUN-PRINT delivered a keynote speech on “The Application of Environmental Protection Materials in Customized Packaging”, sharing innovative combination cases of bamboo fiber base materials and water-based coatings, which triggered enthusiastic discussions among the participants.
During the fair, buyers from Europe paid special attention to the compliance certification of recyclable gift box packaging. The FSC-certified paper packaging and degradable inner lining solutions demonstrated on-site by RISUN-PRINT met the latest EU environmental standards, leading to the immediate signing of 3 intent orders. This participation not only consolidated cooperation with existing customers but also opened up new market channels in regions such as the Middle East and Australia, laying a solid foundation for the growth of overseas business throughout the year.